Shaping the Narrative Around Early Care and Education
Reflections from our program manager, faith garnett
On October 8, Washington Area Women’s Foundation’s Early Care and Education Funders Collaborative (ECEFC) brought together members and grantee partners for a learning session with Nat Kendall-Taylor, CEO of the FrameWorks Institute, on how narrative and framing shape the way people understand early care and education and other complex social realities.
One idea has stayed with me: how we communicate about a problem shapes where people locate the problem and where they look for solutions.
In early care and education, it is easy for the story to become one about individual families, educators, or programs: the choices they make, the pressures they face, or what they need to do differently. But that can obscure the larger forces shaping their experiences, including public policy, compensation, affordability, access, and investment. If we want people to understand why systems need to change, we have to help them see the system.
Nat...